Insights · 01
Why AI products fail after the demo
Evaluation is a product requirement, not a QA afterthought.
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Field notes from applied AI.
Product, design and technical writing from projects in production.
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Insights · 02
The case for smaller model routes
Cost and latency often improve when every task does not hit the biggest model.
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Designing a useful human handoff
Escalation should preserve context, state and user intent.
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What multimodal teams actually need
Asset consistency matters more than one impressive generation.
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How to budget agent actions
Treat external actions as state transitions with explicit approval.
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Private knowledge without mystery
Source transparency makes retrieval systems easier to trust.
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